Sunny Lu, founder and CEO of VeChain since 2015, brings enterprise IT leadership to blockchain technology. His time as CIO of Louis Vuitton China and earlier roles as CTO at Fortune 500 companies shaped VeChain's focus on practical business applications. Under his direction, VeChain has partnered with Boston Consulting Group and global enterprises to implement blockchain solutions across industries. Through VeBetterDAO, Sunny now drives Web3 adoption and tokenization sustainability initiatives and assets, applying his nearly twenty years of experience in technology strategy and business operations to expand blockchain's real-world impact.
