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Persona

Persona

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Persona offers a best-in-class unified identity platform that gives businesses the building blocks they need to design and manage fully customizable KYC, AML, KYB, and identity verification programs across 200+ countries and territories, helping them meet compliance standards, fight fraud, and build trust throughout the customer lifecycle. Beyond identity verification, Persona’s platform provides an intuitive case review tool and a flexible orchestration layer to help businesses automate their identity operations from end to end — from setting custom rules to ingesting third-party data and triggering external actions. As a product and engineering-focused company, we’re proud to serve a number of companies as they scale, including LinkedIn, OpenAI, Twilio, Square, Etsy, Udemy, Travelex, and Gusto. Founded in 2018, Persona is headquartered in San Francisco and serves any business that needs to verify its customers online, including retail, fintech, marketplace, delivery services, real estate and hospitality, HR, edtech, legal services, home and childcare services, and more.
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